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Product Guides2026-02-049 min

OSCOM Workflow Builder: How to Create Multi-Step Automations Without Code

The visual workflow builder connects OSCOM modules with external tools. Here's how to create powerful automations step by step.

The OSCOM Workflow Builder provides a visual, drag-and-drop interface for creating multi-step automations that connect OSCOM modules with external tools like your CRM, email provider, and communication platforms.

This guide covers the builder interface, available triggers (content published, lead scored, campaign launched, metric threshold crossed), available actions (create content, update CRM record, send Slack notification, schedule social post), and the conditional logic that enables branching workflows.

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We build three example workflows from scratch: content-to-social distribution (trigger: blog published, actions: generate social variants, schedule across platforms), lead alert and routing (trigger: high-score lead, actions: enrich data, notify sales rep via Slack, create CRM task), and performance alerting (trigger: metric drops below threshold, actions: send alert, pause campaign, create investigation task).

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